According to the research, there are approx. 4 billion people using the internet today. That’s half of the world population.
Sherpa Marketing researched that 80% of the People on Instagram follow at least one brand.
In this era, Social Media is necessary to grow business globally or locally both. There are the following list shows you the top benefits of social media for business.
- Increase brand awareness and recognition
Increasing brand awareness is one of the important marketing goals in business. Social Media platforms are one of the best and most cost-efficient way to increase brand awareness.
By the presence of social media and meaningful content, you can increase your business visibility. you will be engaging with thousands of new audiences and customers. So, If your business is not present on social media then create an account today to increase your business visibility
- Improve Conversion Rate
By increasing visibility, your business has more opportunities to gain conversion. you can drive your social media audience to your landing pages or website. On social media, you can target audience related to your niche or products. Social Media is platform where your audience can share your content, products, and services to their friends, family and others.
- Increase Web Traffic
Social Media Ads and Posts with meaningful content will increase your website traffic. When you are on social media you can run ads according to your business and you can target all kind of audience based on genders, ages and locations. This audience gives you a web traffic as well as leads.
All the Social Media are open source platforms. Account creating, content uploading and sharing are totally free. Moreever, Social Media Marketing is a very cost effective than other platforms. You can target a huge audience through social media marketing in a low cost. In short, you can get more leads in minimum cost.
- Better Customer Service
On Social Media you can response your customers immediately without any cost. There is a lot of features to generate automatic messages or replies to the customers. You can tell your customers to your new products or services by creating post or tweets.